Products where people connect, designed and shipped.
I’m Sang Han, a principal product designer for social and communication products. I led design on Roblox Connect, shipped to four platforms at once, and was the founding designer at an AI startup. I work as a design team of one, or as part of yours.
Open to contract work
Previously at
- Roblox
- Disney
- Zynga
- Jam City
- Cambly
- Nuna
- Hamul
- KEWL.AI
Selected work
The calls I made, and what happened after they shipped.
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hii5
Disappearing, freeform group chat for Gen Z, built lean with AI.
4 months From concept to launch on iOS and Android
Read the case study -
Roblox Connect
Private voice calling built into Roblox, shipped on four platforms at once.
1.5M Total call minutes
Read the case study -
Hamul
A social-first voice and video app for playing games with friends.
10k+ Daily active users
Read the case study -
Cambly Classroom
A structured curriculum and toolset for thousands of live tutors.
+33% Increase in registered users
Read the case study -
Words With Friends 2: Tile Styles
A collectible cosmetic system for the most-touched surface in the game.
+3% Daily active moves
Read the case study
Ways to work together
Bring me in for a few weeks or a few quarters. I work in your tools, I’m productive in the first week, and I stay hands-on from the first sketch to the shipped detail.
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Project
A few weeks
One feature or flow, from rough idea to a tested prototype your engineers can build from.
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Embedded
A quarter or longer
I own a product area end to end, from research and strategy to the details that ship, as your only designer or as a senior hand inside your team.
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Advisory
A few hours a week
Design reviews and critique for teams that already have designers and want a principal-level read on the work.